Diamond Education
1. COLORThe standard color grading scale from the GIA assigns alphabet letters to indicate color quality, from colorless to increasing tints of yellow that you can see unaided. Get brighter about Color here.
2. CARATIt measures a diamond's weight, not its size. The heavier the diamond, the greater the value. Heavier stones are also harder to find, so supply and demand principles apply. Bulk up your knowledge about Carat Weight here.
3. CUTIt deals with a diamond's proportions and angles, which determine how much it sparkles. Cut is different from shape (round, princess, opal, etc.) There are five cut grades, ranging from ideal to poor. Slice into a bit more Cut information here.
4. CLARITYIt refers to the number of spots and flaws in a stone. Most diamonds have some internal inclusions. Generally speaking, fewer inclusions means a more valuable diamond, but flaws don't necessarily reduce a diamond's beauty, especially if you can't see them with your naked eye. Get clearer about Clarity here.
But Wait, There's More... We couldn't send you away without mentioning the other 2 Cs you always have to consider.
5. CONFIDENCEThe confidence comes with education, guidance, fair prices, and a large selection of quality diamonds. To have the confidence to make a great choice of diamond, we strongly recommend a personal and pressure-free consultation with our jewelry professionals.
6. CERTIFICATIONBuy only certified diamonds by GIA or AGS, because their standards are the highest. A certification identifies quality characteristics in a uniform laboratory environment which allow you to gauge price, quality, and therefore value.
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The proportions and angles of a diamond
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Colorless or near colorless? The "C" you can see.
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It doesn't have to be flawless to be beautiful
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A diamond's carat weight directly affects its value
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Buy a diamond perfect for you confidently
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Information on various diamond certifications.
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Why it's not a good value for consumers
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GIA: The World’s Foremost Authority in Gemology™
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Confusing diamond terms? Look it up here.
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